March and April 2019
The trust recorded a total of 655 items of media coverage during March and April which reached a combined audience of 43.87 million people.
Here are some of the highlights of the two months:
- BBC News UK (main headline health section), the Nursing Times and the Daily Echo ran items on research by doctors in Southampton which found an eight-week nutrient supplement for breastfeeding mums can help prevent weight loss and boost the growth of premature babies after they leave hospital. This was also covered by 27 local and regional titles across the UK. Read our press release for more information.
- BBC News UK (main headline health section – breakfast, lunch and 6pm programmes), The Times, the Daily Echo and the Yorkshire Post reported research by orthopaedic surgeons at Southampton Children’s Hospital which found selective screening introduced in 1986 to identify hip problems in babies in England had failed to prevent late diagnoses. This was also covered by the regional BBC TV and radio network nationwide, BBC Radio 5 Live, BBC Scotland, BBC Wales and the BBC News Channel. Read our press release here.
- The Times, Daily Mail, The Scotsman, Nursing Notes, Health Canal and WebMD ran items on research by doctors at UHS which has found some patients who suffer suspected heart attacks could be receiving inappropriate investigations and unnecessary treatment due to a 'flawed' blood test. Read our press release for more information.
- The BBC News Channel, BBC South Today, the Daily Mail, the Daily Echo and The Breeze reported doctors at Southampton Children’s Hospital are trialling enhanced MRI techniques that could predict the long-term outlook for babies who suffer brain injury at birth funded by Southampton Hospital Charity. Read our press release for more information.
- The Sun, Sky News, The Times, The Daily Telegraph, the Daily Mail, The Daily Mirror, ITV News, the Belfast Telegraph, the Daily Record, The Scotsman, The Independent, The Metro, the Evening Standard, the Daily Star, the Irish Times, talkRadio, RTE (Ireland), the Huffington Post, Fox23 News (US), The Times of India, the Daily Times (Pakistan) and 228 local and regional titles across the UK reported research by doctors at UHS which suggests drinking a bottle of wine a week increases the risk of cancer by as much as smoking between five and 10 cigarettes.
Dr Cathy Price, a consultant in pain medicine at UHS, talked to the Daily Mail about the number of people arriving at her pain clinic who have been put on opioids by their GPs.
Digital Health reported the trust’s personal online health record My medical record (MyMR) is now available to all patients.
Dr Nigel Hacking, consultant interventional radiologist at UHS, talked to the Daily Mail about prostate artery embolisation.
- Women’s and maternity care at UHS was rated among the best in the world by US magazine Newsweek. This was covered by the Daily Echo and the Lymington Times. Read our press release for more information.
- The Sun on Sunday ran a piece on the development and trial of a new nose drop by researchers at UHS which could help prevent meningitis and other infections. This was also covered by BBC Radio Solent.